Thursday, June 14, 2007

“I’ll have Johnny Walker… Blue Label”

New Yorkers have always been a couple of notches above the average consumer. Their desire for the best is apparent in all the aspects of day-to-day life in the big apple, and more recently, in the real estate market. David Rockwell, Andy Pepper, Phillipe Starck, Richard Meier, Deborah Berke, Costas Kondylis, Bruce Fowle and Ismael Leyva, to name a few, have revolutionized how Mr. and Mrs. Jones feel when they enter their designer homes at the end of a busy day. What’s in a name? The arguments both for and against are compelling, and we will make no attempt to address the matter here, other than to say that there is indeed something that we associate with these “designer” names, which continues to drive the buzz and hype around these starchitecturally designed buildings, more so than their no name counterparts.

Authored by Matthew Knee (Guest Author)

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