Probably not as cool as the new Atelier condominium, a towering glass structure in Midtown West by architect, Costas Kondylis, and developer, The Moinian Group. The lobby of the Atelier was packed with fashion insiders for the Alice + Olivia show, the closing show at Fashion Week in 2007. Celebrities Carmen Electra and Molly Sims sat front row as models paraded in Andy Warhol-inspired outfits. A fashion show and celebrity endorsement that fit the new development's chic image...can you think of a better publicity play?
The coolest thing that happens in my lobby is when the delivery guy from Fresh Direct shows up. Not cool.
For more information, check out http://www.ateliercondos.com.
Saturday, March 24, 2007
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